CONTENT MARKETING

We make content marketing so easy, you can do it on your coffee break.

Content marketing is not something to be undertaken lightly.  It requires a serious commitment of resources: time and dollars.  Supplementing your original content with curated content is a smart way to keep the content beast fed.

Global2net handles the heavy lifting so that you can have your life back.

Many of our clients have estimated that they would need to hire at least one full-time employee to handle everything Global2net does.

Here’s a high-level summary of Global2net’s key features.  To see all the bells and whistles, contact one of our Content Global Coaches for a demo. We’d be happy to show you around.

Content  Tasks	What Global2net Does	What You Do
Find Content	Performs customized, around the clock search of RSS Feeds (blogs), news sites, and Twitter Optimizes searches by channel (i.e., on Twitter, search by user name, user list, or keyword) Follows links to ensure content is relevant to your needs	Set up your sources and search criteria and take the rest of the day off. (We won’t tell the boss.)
Filter Your Content	Eliminates noise by applying defined search filters and its own machine learning based on your publishing patters	Relax knowing you won’t miss a single piece of important content and you won’t have to wade through a boatload of junk to get to the good stuff.
Categorize, Tag, and Index Your Content	Creates categories for your content … automatically Applies SEO-friendly tags to each piece of content … automatically Clusters multiple versions of the same article … automatically (See the theme?) Indexes the full text of each article for deep context searches	Set up categorization rules and watch as Global2net brings order to chaos like a super-librarian
Create & Contextualize Your Content	Lets you edit abstract headlines, text, images, etc. to provide context and analysis for your audience Includes everything you need to create original content – text, video, images, etc. (Like standard blogging software, only better) Builds category and topic landing pages to further filter noise Impresses Google with additional indexed pages Creates landing pages for trending topics and pulls in relevant bios, tweets, quotes, related topics, etc. – making Google giddy with delight	Provide your $.02 where it matters most. Create original content when it makes sense. Focus on making your contributions count and let Global2net worry about everything else.
Share Your Content	Never, ever publishes anything without your explicit approval Creates and populates an easy-to-read site Creates multiple, topic-specific RSS feeds so your audience can “micro subscribe” to specific content Creates and publishes social media updates to Twittter, Facebook, and LinkedIn based on your “trigger,” destination, and frequency preferences Creates and sends customized email newsletters that you can segment by topic, category, and subscriber list	Make executive decisions on what gets published when and where. Push a few buttons and make it so.
… and more	Keeps readers tethered to your site via a “share bar” that brings them back after they’ve read a source article Provides key analytics on curated content Gives you drag-and-drop configuration options for customizing your site and newsletter layouts Recommends related content to encourage additional on-site engagement	Marvel at the fact that you suddenly have the time to work on the Big Picture and your content marketing strategy instead of always struggling to keep up with the day-to-day grind of getting content out the door. Work smarter, not harder. Be happier and more effective.